Sondra Payne, CFP®

Sondra Payne, CFP®

Retirement Planning Specialist

Office: (716) 272-3344
Fax: (716) 272-3346

Website: Visit my web site!

At Retirement Group

Sondra Payne is a financial consultant with The BlackOak Group and part of the Elite Advisor Group. In 2008, she earned her Bachelor of Arts in mathematics and finance from the State University of New York at Buffalo. Her career in the financial services industry began with Equitable Advisors, LLC and has delivered successful results for clients ever since.

Following her successful completion of a Certificate in Retirement Planning from the Wharton School at the University of Pennsylvania, Sondra has been awarded the Retirement Planning Specialist title by Equitable Advisors. In 2014, she obtained her CERTIFIED FINANCIAL PLANNER™ professional designation followed by the Certified Divorce Financial Analyst ® (CDFA) designation in 2018. As a result, she is able to assist clients going through the divorce process and provide confidence in their financial decisions.

Moreover, she has consistently been recognized with numerous awards within the industry (Million Dollar Round Table (MDRT), National Leaders Corps (NLC), the Centurion award, and the Bronze Eagle award). In 2021, Sondra was inducted into the Equitable Hall of Fame for ten consecutive years of National Leaders Corp.

During her career, Sondra has made it her personal commitment to assist not-for-profit organizations, women owned businesses, individuals, and families prosper financially. In addition to her work, she is committed to helping others outside of the office. Sondra’s charitable involvement includes operating the Janet R. Payne Memorial Scholarship selection and planning committee.  She established this scholarship in memory of her late mother-in-law. It is funded through the organization of Pioneer High School alumni sporting events and is given to two graduating seniors each year (with an additional donation to breast cancer research). Throughout the year, she mentors fellow Equitable colleagues on a variety of initiatives including professional development, personal growth opportunities, and leadership development.

As a resident of the southtowns, Sondra has her own detached office in Hamburg, NY (190 Sunset Drive). When not at the office, her life is consumed with time with her two sons, Camden and Nixon, and her husband Brennan.  Her hobbies include travel, wine, and spinning.

Professional Recognition
Centurion Award
Hallmark I Award
Hall of Fame Award
Bronze Eagle Award


Securities offered through Equitable Advisors, LLC (NY, NY 212-314-4600), member FINRA, SIPC (Equitable Financial Advisors in MI & TN). Investment advisory products and services offered through Equitable Advisors, LLC, an SEC-registered investment advisor.  Annuity and insurance products offered through Equitable Network, LLC.  Retirement Planning Specialist title awarded by Equitable Advisors, based upon receipt of a Certificate in Retirement Planning from the Wharton School of the University of Pennsylvania. CERTIFIED FINANCIAL PLANNERTM professional – CFP® and CERTIFIED FINANCIAL PLANNERTM are certification marks owned by the Certified Financial Planner Board of Standards, Inc.  These marks are awarded to individuals who successfully complete the CFP Board’s initial and ongoing certification requirements.

Black Oak Group, LLC is not a registered investment advisor and is not owned or operated by Equitable Advisors or Equitable Network. AGE-4759919.1 (05/22) (EXP 05/24)


Securities and investment advisory services offered through Equitable Advisors, LLC (212-314-4600), member FINRA/SIPC. Annuity and insurance products offered through Equitable Network, LLC and its insurance agency subsidiaries. Equitable Network, LLC does business in California as Equitable Network Insurance Agency of California, LLC and, in Utah, Equitable Network Insurance Agency of Utah, LLC. Equitable Advisors and its affiliates do not provide tax or legal advice. Individuals may transact business and/or respond to inquiries only in state(s) in which they are properly registered and/or licensed. The information in this web site is not investment or securities advice and does not constitute an offer.

Check the background of this financial professional on FINRA's BrokerCheck
Check the background of this financial professional on FINRA's BrokerCheck